How Scanners Work • Patrik Hübner - Generative Design and Creative Coding for brands

Input → Human motion

Output → Large-scale projection

How Scanners Work A video-experiment that visually explores the cacophonies of subtle impressions and often unfiltered streams of information that encompass our digital selves at an ever increasing rate.

Created in a joint effort with designer and musician Tim Rodenbröker, this audio-reactive music video was created using a wide variety of visual techniques centered around the idea of having autonomous entities (i.e. generative systems) scan and interpret large amounts of visual information with little to no human influence – triggered only by the factors of music and randomness.

My roles

Concept Creative Direction Design Programming

Formats

Large-scale projection Projection-mapping on physical location

How Scanners Work A video-experiment that visually explores the cacophonies of subtle impressions and often unfiltered streams of information that encompass our digital selves at an ever increasing rate.

Generative Design
Innovative storytelling and meaningful connections for brands and agencies

Creative Coding
Code-based explorations of visual systems for future brand- and interaction-design applications

How Scanners Work A video-experiment that visually explores the cacophonies of subtle impressions and often unfiltered streams of information that encompass our digital selves at an ever increasing rate.

Generative Design Innovative storytelling and meaningful connections for brands and agencies

Creative Coding Code-based explorations of visual systems for future brand- and interaction-design applications

Quarterly newsletter

Quarterly newsletter

Generative Design
Innovative storytelling and meaningful connections for brands and agencies

Creative Coding
Code-based explorations of visual systems for future brand- and interaction-design applications